Benefits of UX

User Experience (UX) is a broad field of work encompassing customer-centric research and design. It emerged in the software world in the early 2000s and has been growing ever since.

UX Research

• Learn what your target audiences need on a personal level and how you can fill that gap.
• Understand how your brand is perceived and what you stand for as a company.
• Persona research helps you think like your customers and removes personal biases.
• Augment product research and feature prioritization for greater value impact.

UX Design

• Create useful content and intuitive user interfaces (UIs) for increased conversion rates.
• Establish a design system for increased efficiency and consistency across digital assets.
• Ensure accessibility legal compliances with Section 508 and WCAG audits.

Why Esbeem?

• Hands-on design experience with websites since 1996 and applications since 2011.
• Experience in the military, government, healthcare, scientific, technology, and finance sectors.
• Researching complex customer issues for companies since 2011.
• Created applications and design systems for desktop, web, and mobile spaces.
• Conducted numerous competitive analyses in companies across multiple industries.